Rapport Regeneration Times/Récemment, l’agence d’études de marché IDC a publié le « Global Printer Peripheral Market Quarterly Trackly Report » pour le premier trimestre 2022. Selon le rapport, HP a mené le marché de l’impression avec une part de marché de 37,5 % au premier trimestre. Parmi eux, la part de marché des fournitures pour imprimantes laser A3 a atteint 20,1 %, un record élevé, et a de nouveau atteint la première part de marché en Chine.

In this context, HP A3 MFPs/printers still resisted the heavy pressure and grew against the trend, achieving the largest market share of A3 MFPs/printers, reaching the highest level in history. As a "newcomer" who only officially entered the A3 MFP market in 2016, the reason why HP was able to rank in the forefront of the A3 market in a short period of time is inseparable from the comprehensive implementation and control of the four major synergies. Strategies for products, technologies, channels and services. In the A4 laser printer market, HP is the leader. In the future, we hope that HP's A3 printing business will continue to develop steadily and lead the common development of the industry. "

Il est rapporté que HP a lancé la série HP LaserJet MFP M436 série HP A3 en octobre 2016. Jusqu’à présent, le marché de l’impression Wyeth A3 s’est développé, et trois séries de « smart », « light » et « excellent » ont été lancées. Depuis 2019, les produits d’impression en noir et blanc HP A3 sont le premier choix des clients pendant trois années consécutives.

In April 2017, HP implemented four synergistic strategies, continuously improved product layout, strengthened the research and development of innovative technologies and solutions, built a healthy channel ecosystem, and provided customers with high-quality services. Under the guidance of the four major synergistic strategies, HP's A3 MFP/printer business has achieved rapid development. In the future, HP will continue to serve the market, industry and users through the "four-in-one" strategy.

Hewlett-Packard believes that China's printing industry is still in the growth stage, and the printing market still contains huge development potential. Meeting customer needs is HP's consistent mission and an inexhaustible driving force for product innovation. As a "latecomer" in the A3 market, HP will continue to adhere to the four-in-one strategy, use its own technological advantages and innovative strength, and combine customer insights and needs to further improve the market layout of A3 MFPs/printers, and use better segmentation. Products to meet the increasingly diverse printing needs of users and lead the continuous development of the industry.